Between Fluid and Fixed: Elastic Design

In: building online products|user experience|web apps

19 Apr 2005

Roger Johansson takes a step further the debate that wouldn’t die between proponents of fluid and fixed web designs. His in-between approach is demonstrated by his own recent "elastic" redesign. Resize the font on his site to see it in action. Look at the masthead and main column width — nice! Elastic is liquid done properly to make sure things don’t expand into silliness in higher resolutions, while acknowledging that the user is in control.
Nice to have for content sites, but even nicer for web apps. The severely constrained layout of Movable Type’s backend for instance makes me cringe and would no doubt benefit from this.
05/30/05 update: see what Stopdesign and Happy Cog have done for Capgemini.

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I'm CEO of an online/mobile trade publishing firm in the marketing and defense verticals. We strive to make news and data digestible and useful in an environment that is noisier by the day.

This personal blog mixes my thoughts and interests on politics, business, publishing, software, and more. Over the years I have posted items that turned out spectacularly wrong, and a few posts that better stood the test of time.

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