Like many people, I find Yahoo Pipes to be a bold and exciting move. What I don’t quite get is what audience Yahoo is eventually planning to go after. I guess I don’t see how you make money out of this as a free service. This stuff is middleware, how do you slap ads around it? I wish Yahoo and Google had the same maturity Amazon displays with S3. I need to see a clear intent and pricing before I’m going to consider embedding such tools in our business processes.
As we’re winning more business, growing the size of our team, and adding more sites to our stable, I’m spending a fair amount of time looking at how we operate and where we need to change our ways to be able to scale. Small and profitable is nice, big and profitable sounds even better!
This led to the recent adoption of Salesforce.com, which we love so far. It really beats the alternative of moving Excel lists of customers around. This, along with migrating our properties from Movable Type to WordPress, seemed like a no-brainer — don’t let software drag you down if it’s ill-suited to your requirements. Now I want to see how we can better support our whole sales cycle from prospecting to making proposals to closing them, to trafficking the ads, to billing them and getting paid. On paper, integration between SFDC and Quickbooks Online looks compelling and is made possible by a third-party app. But once you start doing practical due diligence, here’s what you find out: