Software, Digital Content, Geopolitics, Economics & More from of a Libertarian Serial Expat and Entrepreneur
Andrew Goodman: "I can attest to having been extremely frustrated doing web searches trying to find things like software, templates, standard documents, and legal agreements to help me grow my business. But when advertisers of such services start to put their little classified ads up next to those keywords, the process gets a lot faster. [...]
You know how every ad promoting camphones is a variation on this theme: those two supermodels you’ve just met last night want to hook up with you again, and surely from their inviting smiles (alternatively, their stupid giggle) this will surely lead to a torrid threesome within 10 minutes flat. And aren’t you lucky to [...]
We learn on John Buckman’s blog that the RIAA bases its propaganda on sales-in data (to the channel) rather than sales-out (to end customers). Which makes sense since they’re in the forcefeeding-down-your-throat-with-threats business rather than please-buy-me-I’ll-be-nice-to-you business. Who cares about the end customer (or rather, the consumer, a word which literally means we’re meant to [...]
After feeding it for a couple of weeks, Rick just launched the appropriately named BusinessBlogConsulting.com. It’s so good that I’m listed in it!
In: best & worst practices|digital lifestyle|sales & marketing
16 Apr 2004I’m impressed by the work Photoflex, a lighting company, and its partner Olympus did at WebPhotoSchool. This site teaches you what kind of gear you need and how to use it with great showcases spelt out step by step, layman language. This is how to sell technical products to non-technical customers. Don’t talk down to [...]
Lauri Giesen, Banking Strategies: "The eroding differentiation provided by online banking raises some challenging issues. Should providers redouble efforts to promote online bill pay and presentment in order to achieve the retention payoffs that this linkage seems to deliver? [...] The other choice is to simply accept that online banking is a channel, like all [...]
Baseline: Albertson’s: A Shot at the Crown "A customer’s shopping experience will begin at home with an Internet portal. The shopper will develop a shopping list using menu plans and shopping histories. If a family member has a peanut allergy or is on the Atkins diet, that information can be plugged in and menu choices [...]
John Ludwig: Cameraphone Sales John quotes a Reuters article claiming Camera phones are set to be fastest-ever selling consumer product, and doesn’t see the underlying usage. I couldn’t agree more. Just because the feature is bundled doesn’t mean it’s what’s either driving sales or what’s people are going to use in the end anyway (which [...]
Matt Haughey: Receipt, please "And yet, in 2003, I have to save a piece of paper for five years if I ever want my washer fixed under the purchased warranty. It’s as if all parties have agreed that despite our level of data sophistication, we’ll instead act as if it’s 75 years ago and everything [...]
Wharton: The Price is Right, or Is It? Determining the Impact of Price on Sales This article explains how higher prices sometimes lead to higher sales volumes due to changes in perception.
I'm CEO of an online trade publishing firm in the marketing and defense verticals. We try to make news and data digestible and useful in an environment that is more noisy each day. This personal blog mixes my thoughts and interests on politics, business, software, and more, based on my business and personal experiences. Over the years I have posted items that turned out spectacularly wrong, and a few posts that stood the test of times better. Personal views only.