As Web grows, search engines are failing to keep up
"While many Web sites are still published using such ‘static’ pages, today’s larger Web sites tend to use newer, more sophisticated technologies such as Cold Fusion and Microsoft Active Server instead of pure HTML.
[…]
These tags link to individual elements stored in the database — a bit of text, a graphic, or a photo, etc. — which are “dynamically” fetched from the database to create the Web page the moment an Internet user wants it."
Unless you personalize every page for each user, you can generate static pages with ASP or CFM (or PHP/Apache, whatever) that have URLs ready for search engines (link added 04/20/01), are easier to remember (thus they support navigation) and are less taxing with regards to performance. Don’t make look problems harder than they really are.
