Competitive SEO Guerilla: Hello Uno!
The screenshot above looks pretty harmless, doesn’t it? It’s just a list of tags, and it’s just plain text at the bottom of a support page. Now, not quite anyone’s support site,… Read more »
Category: sales & marketing
Impressive Marketing at Skybox
As much as I think Chile can be world class in some areas, its web sites are usually a parody of bad mid-90’s layouts and broken code. Exhibit A: popular… Read more »
Scam Alert: Canon IP5300 Ink Vampire
We have several products from Canon and we usually like their stuff, but what they’re doing with their IP5300 inkjet printer makes me think it was the last product I… Read more »
Introducing MarketingCharts.com
One of the things we’ve been working on lately is our new site MarketingCharts.com. We are still getting rid of some kinks and have some UI improvements coming, but the… Read more »
Is a Broken Contact Form Acceptable?
In the course of the various gigs and projects I’m involved in, I end up looking for and using contact information on literally hundreds of corporate web sites per year…. Read more »
Welcome to Media Buyer Planner
My friend and business partner Tig Tillinghast just launched another online trade publication at MediaBuyerPlanner.com. The domain name is pretty much self-explanatory so go check it yourself if you’re in… Read more »
Creative Destruction or Just Plain Havock?
People interested in game design, product management, the (un)intended effects of incentives, internet app scalability, co-design between companies and customers, and online social behavior, could do a lot worse than… Read more »
Shaping a Standout Shopping Aid
BusinessWeek about PriceGrabber: "PriceGrabber.com boasts 16 million unique users, 10.5 million products in its database, and 6,500 merchant clients […] We started what is called SKU association. We basically bundled… Read more »
What Amazon’s Most Wished For Items Could Tell Us
I’m not sure how new this is (at least 8-days old), but I just spotted a list of most wished for items at Amazon – in the top right corner,… Read more »
Products First, Then Channels (One Can Dream)
Peter Davidson: A Movie Marketing Experiment: "Movie producers need to understand that they are telling a story across multiple formats and distribution channels. The real money is not in the… Read more »