Competitive SEO Guerilla: Hello Uno!
The screenshot above looks pretty harmless, doesn’t it? It’s just a list of tags, and it’s just plain text at the bottom of a support page. Now, not quite anyone’s support site,… Read more »
Google, Click Killer Linguist
Similar to how googling for “jazz albums 1965” returns a stripe of album covers – along with similar queries for books, movies, or video games – the simple “minute” search query reveals how… Read more »
Customizing Gmail & Gsuite for Productivity
As an avid Inbox Zero practitioner who likes to find information very quickly, I’ve tinkered quite a bit with my Gmail and Gdrive setup. Here’s what I currently use:
Search Advertising: Not Always On Point, On Purpose
I just saw this ad while googling for Salesforce Chatter adoption vs. the increasingly ubiquitous Slack, and was stumped for a second before realizing what was going on, so I… Read more »
Cloud Toolbox: There’s A Micro-SaaS For That
Here are a few tools that I was surprised even existed when I first ran into them because they address pretty niche needs, but it’s awesome that they do. I… Read more »
Adding iPaas Triggers: Zapier vs. MS Flow UIs
Microsoft just updated its Flow SaaS integrator, and one of the changes (pictured left in the above screenshot) mirrors Zapier’s UI (pictured right), down to the pricing tier (premium or… Read more »
Making It Easy Enough, But not Easier, To Cancel Paid Subs
Baremetrics’ Josh Pigford makes good points here about business self-preservation and customer service:
Google Analytics Troubleshooting & Auditing Guide
Whether for my own sites or while consulting for other businesses, I’ve often run into a nagging feeling that the ubiquitous Google Analytics (GA) is not entirely properly installed, and… Read more »
On Game Tutorials, Or Any App Onboarding Really
Whether designing a computer game, a business app, or an API, the premise should be the same: people want to do stuff right away, not meander through attention-challenging learning that… Read more »
How to Watch Youtube in a Chromeless Browser Window
I wanted to have Bloomberg TV’s Youtube stream in a minimalist window and first tried the /embed/ trick, but publishers can disable their Youtube videos to work outside of youtube.com… Read more »